2010年10月18日星期一

CUP comprehensive initiative to emulate Apple's integrated mobile payment indusGuideUGG Bottes Femme

Yu-Chengdu reported

third party payment waiting for licenses, the China Union Pay in mobile payments accelerate the pace of staking their claims.

9 28, the further introduction of Sichuan, China Union Pay in the mobile payment for the \areas of cooperation. In addition, signed a cooperation agreement with the TCL Group, by providing built-enabled mobile phone to pay.

CUP all are derived from the mobile payment industry alliance to promote the idea.

multi-faceted attack

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CUP, Assistant General Manager, product innovation,UGG Bottes Femme, Xiao Bo believes that with the development of information technology, especially the triple play forward,mbt outlet, the future face of personal service terminals may be more concentrated in computers,cheap mbt shoes, mobile phones. The phone will wind through the triple play to become a better terminal display.

\focused on this platform. \

Specifically, in addition to pay for basic public services, businesses, CUP is also preparing for the next user in different parts of the characteristics of the development of different value-added services business to form a convenient, mobile commerce, financial planning three categories business model.

This action is only one of many this year, Consortium.

Earlier in May, the joint including the Industrial and Commercial Bank CUP, the Agricultural Bank, Construction Bank, Bank and other 18 national and regional commercial banks, China Unicom, China Telecom, the two mobile operators, Nokia, Lenovo and other mobile phone manufacturers, and a number of smart cards and security chip vendors, receiving terminal manufacturers, system integrators, research institutes and other relevant agencies, set up the mobile payment industry alliance.

Shortly afterwards, the one after another in Shanghai, Shenzhen, Shandong, Ningbo, Hunan, Sichuan and Yunnan to launch seven mobile phones to pay full commercial operations.

present, including the Nanchong City Commercial Bank, Chengdu Rural Commercial Bank, Bank and other financial institutions have been announced in various places CUP launch mobile phone-based payments. The use of mobile payment, to achieve inter-bank credit card payment,ugg classic boots, pay water and electricity, traffic ticket payments and other services.

9 9, together CUP Dell (China) Company and Guangzhou Easylink Business Services Limited, signed a cooperation agreement to CUP's mobile payment products used in Dell's line first order model.

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reporter learned that the pilot of its products around the content and other aspects of platform design will be slightly different, the purpose is to try the feasibility of various models.

in Sichuan, for example, the letter with the Chengdu Technologies Co., Ltd. (hereinafter: the joint ICT) to launch the model based on smart SD card,UGG Online Shop, SD card will be tied to personal bank card determined the phone with financial payment functions. So far, more than 7,000 users daily turnover has exceeded 10 million.

Nanchong Commercial Bank to launch this business in the end of July, 29 September, a senior, told reporters the bank, for the mobile payment market,Moncler UK, the key is to locate a good customer groups, such as young people are target customers. The operations so far, the absolute volume of business is not large, but the growth is explosive.

industry consolidation idea

CUP in the integration of industrial chain has taken an important step.

9 月 28 日,ugg boots women, TCL became the first manufacturing in line with Bank Consortium standards,ugg Stiefel, certification through the CUP \market, and plans to be extended to the end of the country's 10 provinces and cities.

in Liu Fengjun view, this cooperation is from the phone design, chip production to finance to pay the full cooperation of the first chain of mobile payment industry in the development of groundbreaking significance, but also for mobile e-commerce development of new ideas.

Xiao Bo said it is more concerned about mobile payment industrial chain complementarity and cooperation, meaning that the parties to join together in an innovative attempt to do, including before with operators, banks, infrastructure support are all carried out side extensive cooperation.

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Cao Fei, an analyst at Analysys International also believes that if the parties are from their own interests, their own way, then the cost of cooperation is very high. And who can stand up if the integration of all resources,ugg classic cardy, then it is a competitive advantage in this industry will be very obvious, CUP apparently also fancy that.

other hand, the CUP's advantage is obvious.

Cao Fei in view, first of all, a large number of users CUP CUP cards to the maximum advantage of industry consolidation; Second, although it itself is not a bank, it has close ties with the bank.

Central Bank statistics show that, as of the end of 2009, China issued a total of 2.066 billion bank cards, of which 1.88 billion debit cards, credit cards, 186 million. Mobile payment market can not ignore this huge user base.

Cao Fei said,ugg Australian, in this area do not match with the CUP's opponent. After all, payments are a financial attributes, and finally to the banking account, so the central bank in considering this issue, certainly will not bypass the CUP, and operator variables relatively large,Moncler Online, they may just be a channel.

, however, is not a smooth integration of resources, the difficulty lies in how fast rich services and demand side market development.

Jing that in order to solve these problems in three aspects should, first of all, as quickly as possible sharing of benefits and risks of the optimization of the industrial chain, which attract active participation in all aspects.

Second, step up publicity efforts to help consumers quickly understand the implications of the content of mobile payment; In addition, increased security of mobile payment technology research and development, to eliminate customer concerns. Deeper talk, to do these three have to get local government support.

the Nanchong Commercial Bank executives also agrees with this. \

this, deputy director of Chengdu Bureau of Commerce Zhang Jinquan also said it would further the use of government resources and public services of some propaganda advantage to guide the development of mobile commerce. Issues such as medical treatment is difficult, if mobile payments can be combined with the hospital's registration, you can save a lot of time to patients.

able to integrate with the premise that the parties have viable business model,ugg boots sale, have gradually begun to explore the current CUP.

in a joint letter to provide information through their mobile phone with Sichuan CUP try to pay the proceeds according to the different industry chain roles, established channels of issuer: Content Provider: Platform = 5:3: 2, the allocation of business model.

to the aviation industry,uggs australia boots, for example, if the airlines with their own user groups to become card issuer, with air tickets, hotels,ugg stivali, etc., then the field of mobile e-commerce, they can continue to receive 80% of the proceeds. At present, the traditional way to get a lot of industry recognition.

this, Xiao Bo said, these are the product form,ugg australia, the industrial chain integration, business model innovation in the exploration, hoping to find the next stage of the road in the whole country, but not yet say a mature fully formed ideas.

who is the dominant standard?

along, mobile payments are the technical means exist to achieve variety. Particularly among the main push China Mobile 2.4GHZ dual interface smart card-based (RFID-SIM) and technical standards CUP pushing 13.56MHZ most prominent.

busy since the mobile payment start after the two standards on who should become the industry as the leading hot topic because it involves the back who will be able to grasp the initiative in this area.

this issue has been stirring the mobile payment arena calm.

in the recent news that China Mobile to give up their original stick to the 2.4GHz standard to switch to CUP. However, this has subsequently denied that it was China Mobile. In addition even news that the relevant regulatory authorities is expected in October on the introduction of the final comments.

\issues related to industry standards,ugg australian, it is best to be able to go through the market test.

Xiao Bo held in favor of this view, \With the development of the industry, the last to walk on a road signs should be more and more obvious. \

Jing said, since it is for financial services, it is best to use financial standards. Whatever the means of payment, the last are to relate to the customer accounts, and account managers is the bank.

In addition, he considered the four major lines, and joint-stock banks are buried in the banking business engaged in their phones, but this business does not achieve full interoperability, in order to build interoperability between banks to pay market, have organized by the Consortium to take the lead in this cross.

\The role issue. \

> Related: CUP Chengdu, mobile payment mobile payment industry to get into the fast-growing Telecom mobile payment Fun \many variables match for \
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